Current activities
Journalist
- Paris correspondent for WGSN (Worth Global Style Network), the trends intelligence service
- Contribute a weekly column, Media Planet, to the French communications magazine Stratégies
- Travel and lifestyle contributor for magazines and newspapers including The Times, The Telegraph, CNN Traveller and Luxure
Author
- Luxury World: The Past, Present and Future of Luxury Brands (October 2009)
- Branded Male: Marketing to Men (Kogan Page, UK, June 2008)
- ADLAND: A Global History of Advertising, (Kogan Page, UK, July 2007)
- Fifty: The Amazing World of Renzo Rosso and Diesel, (Die Gestalten Verlag, Berlin, January 2006)
- Fashion Brands: Branding Style From Armani to Zara (Kogan Page, UK, July 2005)
- Author of the annual publication Epica – The Best of European Advertising, (Kogan Page, May 2004)
Translator and copywriter
- Internal documents and press releases for clients such as MTV, Diesel, Coca-Cola, Orange, Publicis, Eurosport, Disney and Initiative Media
Lecturer and coach
- Lectures at Parsons Paris School of Art & Design
- Media training in English for French professionals
- Regular commentator on media and branding trends on TV and at conferences around the world
Regular commentator on media and branding trends on TV and at conferences around the world