Current activities

Journalist

• Paris correspondent for WGSN (Worth Global Style Network), the trends intelligence service
• Paris correspondent for Campaign, the British advertising and communications magazine
• Contribute a weekly column, Media Planet, to the French communications magazine Stratégies
• Travel and lifestyle writer for magazines and newspapers including The Times, The Telegraph, CNN Traveller, Media and Shots

Author

• ADLAND: A Global History of Advertising, (Kogan Page, UK, July 2007)
• Fifty: The Amazing World of Renzo Rosso and Diesel, (Die Gestalten Verlag, Berlin, January 2006)
• Fashion Brands: Branding Style From Armani to Zara (Kogan Page, UK, July 2005)
• Author of the annual publication Epica – The Best of European Advertising, (Kogan Page, May 2004)

Translator and copywriter

• Internal documents and press releases for clients such as MTV, Diesel, Coca-Cola, Orange, Publicis, Eurosport and Initiative Media

Lecturer and coach

• Lectures at Parsons Paris School of Art & Design
• Media training in English for French professionals

Regular commentator on media and branding trends on TV and at conferences around the world